Marketing Contractor

Boston, Massachusetts, United States Contract

Job Summary

The Marketing Contractor for Venture Café Foundation will assist the management team in defining an updated positioning and branding strategy. 

Primary responsibilities

  • Work with management team to define an updated positioning and branding and promotions strategy that reflects the Venture Café Foundation mission and vision
  • Provide a branding guide based on the identified strategy that includes brand guide for all media channels, including
    • Branding across the Foundation and the individual sites and program
    • Channels include websites, newsletters, social media (Twitter, Facebook, Instagram, etc.), public relations and other channels
    • Note that Venture Café Foundation already has a brand style guide as part the global Venture Café branding
  • Define a launch and for the updated positioning and branding strategy as well as an ongoing plan to promote to the positioning and brand
  • Target deliverable for plan is by the end of January, 2019, for execution starting in February, 2019.

Skills Required;

  • Experience with producing branding strategies
  • Strong written and oral communication skills
  • Comprehensive computer skills
  • Very good critical thinking, analytical skills, and troubleshooting skills
  • Ability to work independently and with a small team
  • Ability to meet deadlines and balance multiple priorities
  • Strong customer interaction skills
  • Knowledge of and interest in expanding the startup / small business ecosystem and economic development in the Greater Boston area

The Venture Café Foundation is a tax-exempt 501(c)(3) non-profit whose goal is to enhance and accelerate innovation and economic development in the Greater Boston region. The foundation offers meeting space, programming, and connections that build relationships between entrepreneurs, investors, and innovators. Our mission is to broaden, connect, and support the innovation community through a public network of spaces and programs to help anyone with an idea the opportunity to succeed.

We believe that anyone with an idea has the potential to be an innovator, and that innovation is present everywhere. Our vision is to create a network of empowered individuals and communities who feel confident in their ideas and have the resources to achieve them. By providing spaces, programs, and connections, we can strengthen our local and global communities to tackle problems with creative solutions.  The Venture Café Foundation’s programs include Venture Café KendallDistrict HallRoxbury Innovation Center and StartHub